Lifecycle Marketing Specialist

Remote (CA or NY)remotemid

via Greenhouse

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About this role

We are seeking a Lifecycle Marketing Specialist to drive activation, engagement, and retention programs across our platform. This role combines strategic thinking with hands-on execution. You will contribute to lifecycle strategy, design campaign approaches, and execute them through marketing automation. Partnering closely with the Lifecycle Marketing Lead, you will identify opportunities, develop program frameworks, and optimize performance across the full customer journey. The ideal candidate approaches marketing through the lens of systems and customer journeys, and can translate business goals into lifecycle programs with increasing independence. Key Responsibilities Contribute to lifecycle strategy.…

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What we'd score you on

reqspace match rubric

Five dimensions, recruiter-grade. Upload your resume and we'll generate a written explanation of where you fit and where the gaps are.

Skills match

For this role: css, segment, looker, monday, teams…

Level fit

This role is mid-level. We check your trajectory against it.

Domain experience

Your work in the role's domain matters more than your years total. We weight recent and direct experience.

Recency

A skill you used last quarter weighs more than one from five years ago. We grade on recency, not lifetime.

Location fit

This role is remote-eligible — we factor in your stated location and time-zone overlap.

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Skills in this role

Pulled from the job description. These are the keywords we'll weight when scoring your fit.

csssegmentlookermondayteamssalesforcehubspotiterablebrazeamplitudemixpanel

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