Digital Marketing Automation Manager

Bostononsitemanager

Posted today · via Workday

About this role

John Hancock is seeking a Digital Marketing Automation Manager to help advance our marketing automation, personalization, and customer engagement capabilities through a blend of strategic thinking, technical expertise , and operational excellence. Reporting to the Director of Digital Marketing Strategy, this role serves as a subject matter expert in Adobe Marketo and marketing automation, partnering across the organization to design scalable customer journeys, support personalization initiatives, and optimize marketing operations. The role combines strategic planning with hands-on expertise , translating business objectives into automation solutions that improve customer experiences , drive measurable outcomes, and enhance our marketing technology capabilities.…

Read the full description on Manulife's site →

What we'd score you on

reqspace match rubric

Five dimensions, recruiter-grade. Upload your resume and we'll generate a written explanation of where you fit and where the gaps are.

1

Skills match

For this role: html, css, teams, salesforce

2

Level fit

This role is manager-level. We check your trajectory against it.

3

Domain experience

Your work in the role's domain matters more than your years total. We weight recent and direct experience.

4

Recency

A skill you used last quarter weighs more than one from five years ago. We grade on recency, not lifetime.

5

Location fit

This role is based in Boston. We weight your proximity and willingness to relocate.

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Skills in this role

Pulled from the job description. These are the keywords we'll weight when scoring your fit.

htmlcssteamssalesforce

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