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Westernunion

Manager, Marketing

ARG - Buenos Aireshybridmanager

Posted yesterday · via Workday

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About this role

Role Responsibilities Lead Pago Fácil’s brand strategy and annual 360° marketing plan across all products, channels, and customer segments. Develop and execute integrated marketing initiatives that drive brand awareness, customer acquisition, engagement, and revenue growth. Oversee the marketing strategy and performance of the Pago Fácil App, focusing on user adoption, engagement, retention, and customer experience. Design and implement trade marketing programs in partnership with Commercial teams to maximize impact across the retail network and strategic partners. Lead the development and execution of multi-channel campaigns across ATL, BTL, digital, social media, web, and app platforms.…

Read the full description on Westernunion's site →

What we'd score you on

reqspace match rubric

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1

Skills match

For this role: teams

2

Level fit

This role is manager-level. We check your trajectory against it.

3

Domain experience

Your work in the role's domain matters more than your years total. We weight recent and direct experience.

4

Recency

A skill you used last quarter weighs more than one from five years ago. We grade on recency, not lifetime.

5

Location fit

This role is based in ARG - Buenos Aires. We weight your proximity and willingness to relocate.

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Skills in this role

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