VP, Media Strategy

The Role   We are seeking a VP, Media Strategy to serve a dual mandate: providing senior strategic oversight across our media planning teams while also elevating the department’s strategic capabilities in audience development, communications planning, and data-driven insights. This person will be both a hands-on leader who ensures day-to-day quality across accounts and a strategic authority who raises the bar for how we think about media. At Wpromote x Giant Spoon, we believe the line between brand and performance is a false choice. We encourage our clients to prioritize impact over impressions, and to think about media as an integrated system - not a collection of channels. We combine creative ambition with measurement rigor to help brands grow at every stage of the funnel.…